JLR To Discontinue Range Rover Evoque And Velar By 2027

Jaguar Land Rover (JLR) is preparing to make significant changes to its model portfolio, with the Range Rover Evoque and Range Rover Velar set to be discontinued later this decade. According to a report by Autocar UK, both SUVs will continue in production until 2027, after which they will exit the lineup without direct successors.

The decision is part of JLR’s broader House of Brands strategy, which aims to establish Range Rover, Defender and Discovery as distinct marques with clearly defined positioning. As part of this approach, Range Rover will move further upmarket, focusing on more expensive and premium vehicles, while Defender and Discovery will cater to relatively accessible segments of the company’s portfolio.

Range Rover boss Martin Limpert has confirmed that the Evoque and Velar are approaching the end of their respective product lifecycles. Both SUVs have been important offerings for the brand, particularly the Evoque, which helped expand Range Rover’s global appeal during the early 2010s.

Range Rover GT to become a new entry point for the brand

With the Evoque and Velar leaving the lineup, the upcoming Range Rover GT and the Range Rover Sport are expected to serve as the relatively accessible offerings within the Range Rover family.

The Range Rover GT is scheduled to make its debut in early 2027 and will be the brand’s first all-electric grand tourer. Unlike the conventional SUVs in the current lineup, it will feature a lower, coupe-inspired silhouette and a stronger focus on road performance and long-distance comfort.

The model will be underpinned by JLR’s EMA (Electric Modular Architecture) platform, which has been developed primarily for electric vehicles. The architecture will also support hybrid powertrains in the future.

The electric version is expected to carry a starting price of around GBP 100,000 in international markets. Subsequent hybrid versions could be positioned at approximately GBP 90,000, bringing them closer to the current entry-level pricing of the Range Rover Sport.

However, JLR has clarified that the GT should not be viewed as a successor to the Velar. Instead, it is being developed as an entirely new product that combines grand touring characteristics with the brand’s established off-road capabilities.

Defender and Discovery to target more accessible segments

As Range Rover moves towards a more premium positioning, Defender and Discovery are expected to take greater responsibility for the lower price brackets within JLR’s portfolio.

One of the upcoming additions will be the Defender Sport, which is expected to make its debut in 2027. It will serve as an entry-level model for the Defender family and will share the EMA platform with the Range Rover GT. Production is also expected to take place at JLR’s Halewood facility in the UK.

The changes will coincide with the departure of the Discovery Sport, which is scheduled to end production in December 2026 after an 11-year run. The move will free up manufacturing capacity at Halewood for upcoming models.

The Evoque, which is also manufactured at the same facility, is expected to remain in production until 2027. Its eventual discontinuation is likely to coincide with the arrival of the Defender Sport.

What does this mean for the Indian market?

The Evoque and Velar have occupied important positions in JLR India’s luxury SUV portfolio. The Evoque currently starts at Rs. 64.86 lakhs, while the Velar is priced between Rs. 81 lakhs and Rs. 87.5 lakhs (ex-showroom).

The Evoque, in particular, played a significant role in expanding Range Rover’s customer base globally, recording annual sales exceeding 100,000 units on multiple occasions during the 2010s.

With both models set to leave the lineup, their price segments could eventually be addressed by future Defender and Discovery offerings. However, the positioning and pricing of these upcoming models for India remain unclear.

JLR’s strategy marks a notable shift in how its brands will operate, with a clearer distinction between luxury-focused Range Rover products and the more accessible Defender and Discovery families. Whether this approach can maintain the sales volumes previously generated by the Evoque and Velar will become clearer as the new products arrive.